Blog Posts: Online Giving Contests
#GivingTuesday analysis represents our first-ever guest blog. Chasity Cooper, from the MPA@UNC program at UNC School of Government, explores how 2013 #GivingTuesday results compare to 2012. I, Paul Penley, have yet to find any analysis of how increased donations on #GivingTuesday may produce decreased giving at year-end (and therefore no net gain in giving), but Chasity highlights valuable year-over-year trend lines. Check out below how the new "Giving Day" has rapidly grown in just one year. Thanks for this contribution Chasity...
My monthly blogs have been picked up by the Alliance magazine. So starting in August 2011 I will begin to post 1 blog on Analytics.ExcellenceInGiving.com and another blog post that links to my Alliance article. Here is your first link to my August Alliance post about online giving contests: a good or bad idea?
Tags: Online Giving Contests